Strengthen connections and reach new audiences.
Mpact PR is a Black woman-led firm delivering bold communications strategy, training, and media relations for high-impact organizations, creative organizations, and changemakers.
We use PR to amplify Black and underrepresented voices in media and the arts—centering stories that challenge the status quo and cultivate goodwill.
Rooted in joy, collaboration, and impact, our globally-minded team meets the evolving needs of our clients with purpose and heart.
At Mpact PR, we build nimble, purpose-driven teams—bringing in consultants who operate in their lane of genius. This collaborative model delivers top-tier strategy and execution tailored to each client.
We lead with a vision-first mindset, anchoring every message in what success truly looks like—even as we work toward smaller wins. Our campaigns focus on clarity, consistency, and connection: simple, resonant messages paired with high-quality content and disciplined follow-up.
Our field approach to media is relational, not transactional. We invest in long-term relationships with journalists, creating pathways for them to engage with bold ideas over time. It’s not just about coverage—it’s about shifting narratives and making meaning.
At our core, we’re driven by impact with intention.
Fueled by faith, rooted in story, and guided by purpose, we help clients raise their voice and expand their reach—one meaningful connection at a time.
Jacqueline Lara is the Founder and CEO of Mpact PR and host of the podcast Radical Acts Uncut.
A seasoned communications strategist, she leads teams and advises executives to creatively build thought leadership and amplify brand visibility.
As a former contributing writer, Jacqueline covered the intersection of art and social justice for outlets including Adobe Create, 99U, i-D Magazine, OkayAfrica, Big Cartel, and mater mea. Her distinctive approach has landed clients in The New York Times, Forbes, PBS NewsHour, NPR, ABC Nightline, CBS Sunday Morning, ESSENCE, and more.
She’s shared insights on communications, storytelling, and the business of creativity at Adobe MAX, the World Bank, the Smithsonian’s National Museum of African Art, and the U.S. Small Business Administration.
Her clients have included American Marketing Association, BlindianProject, CapEQ, Spiritual Essence Yoga, She the People, Abigail E. Disney, Dr. Nicole Cutts, Living Cities, and AIGA, among others. She holds a BA in Sociology from the University of Maryland, is a THREAD at Yale fellow, and a graduate of the Urban Bush Women Summer Leadership Institute.
A proud boy mom and former NAACP Parents’ Council rep, Jacqueline also advises DIFFvelopment, helping nurture the next generation of Black entrepreneurs.
Connect with Jacqueline and Mpact PR on LinkedIn. Follow @RadicalActsUncut on Instagram.
Curious about strategic communications, storytelling, and the creative process?
From sharpening the core of a compelling message to building habits that sustain creativity, I offer practical tools, real-world insight, and inspiration for leaders, teams, and changemakers. Let’s create clarity, spark ideas, and make your message matter.
Whether you’re pushing policy, building a movement, or elevating your brand—clear, confident communication is key.
Success doesn’t happen overnight. It takes vision, training, and well-timed strategy. Mpact’s team brings deep expertise across politics, campaigns, and nonprofit leadership to help you move your message—and your mission—forward.
Entrepreneurs wear many hats—and creative strategy shouldn’t be one you wear alone.
Whether you’re refining your visual identity, brainstorming a campaign, or developing content that connects, we’re here to help. Mpact’s team of 360° marketing minds and digital experts partner with you to spark ideas, shape strategy, and bring your brand to life.
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